Bhima Jewellers, a trusted name in the jewellery industry since 1925, is renowned for its exquisite craftsmanship and customer-centric approach. Headquartered in Kerala, Bhima Jewellers has expanded its presence across India and the Middle East, becoming a household name synonymous with quality and trust. Alongside their stunning range of jewellery, Bhima offers innovative gold savings schemes designed to make gold accessible and affordable for all. These schemes are customised to meet diverse financial goals, helping customers systematically save and invest in gold for future needs. This comprehensive blog will explore the Bhima jewellery gold schemes offered, their benefits, and how you can participate.
Understanding Bhima’s Gold Schemes
Bhima Jewellers provides structured savings plans that allow customers to accumulate gold systematically over time. These schemes are designed to make gold purchases more accessible and affordable, enabling individuals to plan for future events like weddings and festivals or as a form of investment.
Types of Gold Schemes Offered by Bhima Jewellers
Explore the different gold schemes from Bhima Jewellers that make saving easy and help you invest in beautiful gold.
| Scheme Name | Duration (Months) | Minimum Monthly Payment (₹) |
| Golden Key Scheme | 11 | 5,000 |
| Kubera Scheme | 11 | 5,000 |
| Samruddhi Scheme | 11 | 5,000 |
| Ratna Scheme | 11 | 5,000 |
| Gold Tree Purchase Plan | 18 | 500 |
| Bhima Jewels Gold Tree Plan | 18 | 500 |
Note: The minimum monthly payment for the Golden Key, Kubera, Samruddhi, and Ratna schemes is ₹5,000, as per the available information.
1. Golden Key Scheme
An Easy Monthly Advance (EMA) plan where customers pay a fixed amount for 11 months. At maturity, they can purchase BIS Hallmarked 22-karat gold jewelry or gold coins with no value addition or making charges. citeturn0search0
Term Duration of Golden Key Scheme:
- Save for 11 months by paying a fixed Easy Monthly Advance (EMA) of ₹5,000 or more (in multiples of ₹1,000).
- At the end of the 11th month, the total amount can be redeemed to purchase BIS Hallmarked 22-karat gold jewelry or coins with no making charges (VA).
- For every ₹8,000 enrolled, you receive a free gold coin. GST will apply.
Benefits of Golden Key Scheme:
- Redeem your total 11-month savings without paying any making charges.
- If your purchase exceeds the eligible gold weight, you will need to cover the additional gold cost and making charges.
Redemption:
- This is an online-exclusive plan available only through Bhimagold.com.
- Select your desired gold jewelry from the website, enter your scheme details at checkout, and enjoy secure home delivery.
- Bhima’s support team is available to assist you with any queries.
| The formula for calculation: To find the redemption value, use this formula:
Redemption Value = Total Paid Amount + (Total Paid Amount × Net Making Charges Percentage) Example:
Step-by-Step: 1. Total Paid Amount: ₹10,000 × 11 = ₹1,10,000 |
2. Kubera Scheme
The Kubera EMA Jewellery Purchase Plan by Bhima Jewellers is a flexible and customer-friendly gold-saving scheme designed to make gold purchases easier and more affordable. Customers contribute a fixed Easy Monthly Advance (EMA) for 11 months, starting at ₹2,000 or more in multiples of ₹1,000. Each payment secures an equivalent weight of 22-karat gold at the prevailing rate on the payment day, protecting you from gold price inflation.
Duration of Kubera Scheme:
- 11 months, with a fixed and equal Easy Monthly Advance (EMA) of ₹2,000 or more (in multiples of ₹1,000).
- Each monthly payment credits the equivalent weight of 22-karat gold to your Kubera EMA account, based on the gold rate on the day of payment.
Benefits of the Kubera Scheme:
- At the end of 11 months, you can purchase BIS Hallmarked 22-karat gold jewelry or coins.
- Enjoy a flat 50% discount on making charges (VA) for your accumulated gold weight.
Redemption:
- Protects your savings from gold price inflation by crediting gold weight for every payment.
- Redeem and purchase 22-karat gold jewellery or coins at the end of the 11th month with a 50% discount on VA.
| The formula for calculation: To calculate the redemption weight, use the following steps:
1. Total Accumulated Gold Weight: Example (assuming ₹10,000/month and a ₹5,000 gold rate per gram): Benefit Offered (10% of Accumulated Weight): Total Redemption Weight: |
3. Samruddhi Scheme
The Samruddhi Plan is a unique and flexible gold savings scheme offered by Bhima Jewellers, designed to make purchasing gold jewelry more affordable. Under this plan, participants pay a fixed Easy Monthly Advance (EMA) for 11 months. The contributions are credited towards gold weight based on the prevailing gold rate, ensuring protection from price fluctuations.
Duration of Samruddhi Scheme:
- Save for 11 months by paying a fixed Easy Monthly Advance (EMA) of ₹1,000 or more (in multiples of ₹1,000).
- At the end of the 11th month, you can redeem the total amount saved along with benefits.
Benefits of the Samruddhi Scheme:
- Enjoy up to 20% discount on making charges (VA) when purchasing BIS Hallmarked 22-karat gold jewelry or coins.
- If the jewellery-making charges exceed 20%, the remaining charges must be paid by the customer.
Redemption:
- This is a popular plan offering no making charges or discounts up to 20% on VA for 22-karat gold jewelry or coins.
- The total amount saved over 11 months is used exclusively for gold purchases.
- The customer pays any additional VA/making charges beyond the 20% benefit.
| Formula Explanation: 1. Total Redemption Value: Redemption Value = Total Amount Paid + Benefit Offered Example: ₹66,000 = ₹55,000 + ₹11,000. Benefit Offered (Making Charges Waiver): Benefit Offered=Total Amount Paid×20% Example: ₹11,000=₹55,000×0.2. How Gold Weight Is Credited: Each month, the gold weight equivalent to your instalment is credited based on the gold rate on the day of payment. This protects you from rising gold prices. |
4. Ratna Scheme
The Ratna Plan is a tailored savings scheme designed to make purchasing diamond and gold jewellery more affordable. Under this plan, participants contribute a fixed Easy Monthly Advance (EMA) of ₹5,000 or more for 11 months. At the end of the term, customers can redeem their savings with exclusive discounts based on their choice of jewellery.
Term Duration of Ratna Scheme:
- Save for 11 months with a fixed Easy Monthly Advance (EMA) of ₹5,000 or more (in multiples of ₹1,000).
- At the end of the 11th month (30 days after the final payment), you can redeem your savings to purchase diamond or gold jewellery.
Benefits of the Ratna Scheme:
- For Diamond Jewellery: Get a discount equivalent to 2 months’ EMA on your purchase.
- For Gold Jewellery: Get a discount equivalent to 1 month’s EMA on your purchase.
Redemption:
- This plan is ideal for diamond lovers, making diamond purchases more affordable.
- After completing 11 EMAs, you can redeem your savings and enjoy the discount.
- You also have the option to purchase 22-karat BIS Hallmarked Gold Jewelry and avail the applicable discount.
| Formula for Benefits 1. Amount Paid: This is the total contribution over 11 months (e.g., ₹10,000 per month × 11 = ₹110,000). Benefit Offered: Diamond Jewellery for 2 months’ worth of contributions as a discount. Example: ₹10,000 × 2 = ₹20,000 (discount). For Gold Jewellery: 1 month’s worth of contributions as a discount. For example: ₹10,000 × 1 = ₹10,000 (discount). Redemption Value: Total amount paid + Discount = ₹1,10,000 + ₹20,000 = ₹1,30,000. Example Calculation:
Total Paid: ₹1,10,000. Redemption Value: ₹1,30,000. For Gold Jewellery: Total Paid: ₹1,10,000. |
5. Gold Tree Purchase Plan
The Gold Tree Purchase Plan is a savings scheme offered by Bhima Jewellers, designed to help customers purchase 22 karat BIS hallmarked gold jewellery and gold coins through systematic monthly payments. This plan ensures affordability and provides attractive benefits, making gold purchases more convenient and rewarding for customers.
Term Duration of Golden Tree Purchase Plan:
- Duration: 11 months.
- Installment Amount: Minimum of ₹1,000 per month (in multiples of ₹1,000).
- Payments must be made monthly, and the total contribution can be redeemed after completing all instalments.
Benefits of Golden Tree Purchase Plan:
- Customers can purchase 22 karat BIS hallmarked gold jewellery or gold coins at the end of the 11th month with up to 20% off on making charges/value addition (VA).
- Safeguards against gold price fluctuations, as gold weight equivalent to the monthly payment is credited at the prevailing gold rate.
- If making charges exceed 20%, the difference must be borne by the customer.
- GST and other applicable taxes are separate and payable by the customer.
Redemption
- Customers can redeem their accumulated gold weight after the completion of 11 months.
- Redemption applies to the purchase of 22 karat BIS hallmarked gold jewellery or gold coins.
- The scheme is designed to ensure maximum savings on VA/making charges, providing value for the customer’s investment.
- Customers must ensure all payments are complete to avail themselves of the full benefits.
| Formula for Calculation: The total benefit and redemption value can be calculated using the following:1. Gold Weight Accumulated: Gold Weight Accumulated (grams) = Installment Amount / Gold Rate on Payment Date (This is calculated monthly as per the prevailing gold rate.) 2. Total Accumulated Weight: 3. Redemption Value: |
6. Bhima Jewels Gold Tree Purchase Plan
The Bhima Jewels Gold Tree Purchase Plan is designed for customers looking to save systematically and purchase gold jewelry or coins over time. This plan offers flexibility and rewards customers with benefits on making charges, making gold purchases more affordable and accessible.
Term Duration of Bhima Jewels Fold Tree Purchase Plan:
- 11 Months: Customers need to pay fixed monthly installments for 11 months.
- The minimum instalment amount starts from ₹1,000, and higher amounts can be paid in multiples of ₹1,000.
Benefits of Bhima Jewels Fold Tree Purchase Plan:
1. No Wastage/Value Addition (VA): Customers can enjoy discounts on making charges, which can go up to 20%.
2. Flexible Contributions: Pay a fixed amount each month, helping to accumulate gold systematically.
3. Protection from Price Volatility: The gold is accumulated based on the prevailing gold price at the time of each payment.
4. BIS Hallmarked Gold: Customers can redeem for certified 22-karat BIS hallmarked gold jewelry or coins.
5. Free Gold Coins: Additional benefits may include free gold coins based on the accumulated value.
Redemption
Eligibility: After the 11-month term, customers can redeem the total accumulated gold weight to purchase jewelry or coins.
How It Works:
- At the end of the term, the accumulated gold weight is applied toward your purchase.
- Discounts on making charges (up to 20%) are applied at the time of redemption.
- Any additional making charges beyond the eligible discount must be paid by the customer.
Redemption can be done at Bhima showrooms or online through com.
| The formula for calculating benefits
1. Gold Weight Accumulated Per Month: 2. Total Gold Weight Accumulated: |
Conclusion
Bhima Jewellers’ gold schemes offer a structured and secure way to invest in gold, catering to various financial goals and capacities. With flexible plans, transparent terms, and a legacy of trust, Bhima Jewellers provides an excellent avenue for systematic gold accumulation. Whether you’re planning for a future event or looking to invest, these schemes offer a reliable and beneficial option.
Explore the current gold rate trends in India, discover the types of gold, understand the reasons to invest in gold, get insights on whether the gold rate will decrease, find the best banks for gold loans, and learn about the benefits of a gold saving scheme.
Check the Comprehensive Guide to India’s Top Gold Investment Schemes for Smart Savings
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